Did you know that over €33 billion* is wasted worldwide on Poor Digital Marketing? Makes you think, doesn’t it?
A poorly managed Digital Marketing campaign can cost a business dearly. That’s why a lot of businesses choose to work with agencies like Emarkable; they know that their output is in the hands of educated experts. If you are not staying on top of changes and learning about best practice when it comes to digital marketing, particularly advertising, you are going to risk losing a lot of money. Money is largely lost by lack of planning, ad block, incorrect, or worse, no targeting, the list goes on. These are the things that a skilled digital marketer puts first.
SEO Advice that will improve your ranking for 2016
The Turkey has been eaten, presents have been unwrapped and you have probably sung your last Christmas Carol. Chances are, although you might not be back at the office until 2016, you are already sneakily reading business emails and articles; your mind is already drifting back to how you can make 2016 better for your business. One such way is absorbing SEO Advice that will help your business’ website become more visible among those who are actively searching the services you offer.
The question “How regularly should you SEO your website?” is one that is frequently asked by corporate website managers and those with a basic knowledge of e-marketing strategies.
The answer, of course, depends on what you want your website to do for your business, but in many cases, the purpose is to generate leads and create sales. Achieving a high ranking from a search engine is essential. Being on the first or second page of a list of search results is highly desirable, if you want to attract new custom. Therefore, adding SEO material to your site should not be an afterthought in an e-marketing strategy, but something that lies at its heart and conducted frequently.
As time proceeds, the definition of content marketing expands, as does its importance in business today. That being said, content marketing is a relatively new concept, which means that there are a number of myths circulating about it. We’re here to bust some myths about Content Marketing on the blog.
Content is the modern marketer’s bread and butter. It’s the very core of what makes digital marketing work in business today. However, there are many misunderstandings and myths about content marketing that we feel needs to be addressed.